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Upper Riverside

Five shimmering glass towers facing the Thames along the north-eastern section of Greenwich Peninsula combine to create Upper Riverside – the latest addition to London’s skyline, designed by globally renowned architects SOM, Skidmore, Owings & Merrill.

We continue to create the marketing and advertising to promote and sell apartments across the five buildings and the amenity spaces, including those designed by Tom Dixon and interiors by State of Craft.

Deliverables include:

Art direction
Advertising
Social
Literature, UK and Overseas
Bespoke typography
International environmental design
Signage and hoarding
Production and procurement
Merchandise and gifts
Floorplan creation
Comms documents

Four defining elements – Water, Light, Air and Beauty – influence the interiors at No.1 and No.2 Upper Riverside. These understated creations from State of Craft are reflected in our designs for the Upper Riverside literature.

We also worked with Diana Ovezea to create a bespoke typeface for Upper Riverside based on the Upper Riverside word mark created by Socio Design.